Expertise

Software vendors are constantly under pressure to meet market demands within available budgets and in a short span of time. VertexPlus productizing expertise has been proven by our engagement with various ISV’s working on different types of product, domains and technologies at different product life cycle stages. Our independent centers of excellence and specialist groups contribute towards customer innovations.

Center of excellence

To be at the cutting edge of technology and innovation in the software industry requires constant updating of skills and rigorous R&D activities. Recognizing this, VertexPlus’s center of excellence (CEO) are focused on staying abreast of the latest innovations and developments in their specialized areas of interest and how and where they can be tapped. Our CEOs are also a store house of knowledge and best practices gained from working on multiple software products in various technologies, domains and lifecycle stages.

Technology

VertexPlus technology expertise encompass a wide range of languages, platforms, tools and business solutions like:
  • MS Technologies, Java Technologies, PHP, ASP, SQL
  • Graphics, Multimedia and Flash development using strong graphical tools
  • Web Technologies (AJAX, JAVA Script, HTML, DHTML, XHTML, XML , CSS, RSS)
  • Streaming Technologies
  • Web 2.0 compatible services
  • Cross browser compatible solution (IE 6.0/7.0, Mozilla firefox, Netscape Navigator, Safari and Opera Macintosh)
  • Multi Lingual Solutions

Product Stage

One of the biggest challenges for software vendor is to manage the transformation throughout their product life cycle-from early stage to growth, mature and decline stages of the product. This transformation is like crossing the chasm, as it demand varying combination of skills, processes and disciplines throughout a product’s life cycle.

Early stage
  • Begins with a robust new product idea
  • The market is small and growing
  • There are few or no competitors
  • Finally, there are few beta customers

Growth Stage
  • Starts from a couple or more proven customers to a rapidly growing customer base.
  • Increasing competition in the market
  • Focus on building customer relationships and increasing the number of customers
  • Approach towards profitability

Mature stage
  • Tremendous increase in volume of sales
  • The product is well established in the market
  • Focus is on increasing market share and exploring newer markets
  • Feature introductions to the product to differentiate from competing products

Decline stage
  • The market is saturated with myriad products.
  • Re-focus on service and maintenance revenues rather than new license revenues for old product lines.
  • The product become technologically obsolete.
  • Need for ISVs to focus on product innovation/diversification of product lines/finding new uses and markets for the product.
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